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UK publishers gain right to opt out of Google AI search results under new CMA requirement

By

Imran Rahman-Jones

15h ago· 2 min readenNews

Summary

The UK's Competition and Markets Authority (CMA) has introduced a world-first requirement allowing UK publishers to opt out of having their content used in Google's AI-powered search results. This move aims to give publishers and news organisations greater bargaining power when negotiating content deals with Google, which controls over 90% of the UK online search market. The CMA's Chief Executive Sarah Cardell stated the requirement would ensure fair treatment, transparency, and meaningful choice for businesses and consumers. This comes as many publishers have reported declining traffic from Google search results over nearly three decades of reliance on the platform.

Key quotes

· 3 pulled
It is crucial that content publishers, including news organisations, have appropriate bargaining power over how their content is used
world-first requirement
fair treatment, greater transparency and meaningful choice for businesses and consumers
Snippet from the RSS feed
The Competition and Markets Authority says it would put publishers "in a stronger position to negotiate content deals with Google".

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