MAUM STUDIO Creates Zodiac Constellation Packaging for Starville Jeju Resort
By
abduzeedo
Summary
MAUM STUDIO designed a constellation-themed packaging system for Starville, a dark-sky resort on Jeju Island. The packaging covers 12 zodiac signs, each with a distinct flat color field (electric green, hot pink, acid yellow, teal, lavender, etc.) and a bold cartoon creature. The merchandise system is built around the concept that each guest leaves with the sign they observed during their stay. Items include keyrings, boxes, and booklets, with each box featuring the zodiac name in ultra-condensed typography.
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Key quotes
· 3 pulledMAUM STUDIO built the merchandise system around one idea: each guest leaves with the sign they observed.
The constellation packaging design covers 12 distinct identities — electric green for one sign, hot pink for another, acid yellow, teal, lavender.
Each box wearing a bold cartoon creature at large scale with its zodiac name in ultra-condensed typography.
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