Shanghai International Film Festival Launches Tech Unit to Advance AI in Filmmaking
By
Naman Ramachandran
Not artisan, but a perfectly fine bagel. Hits the spot.
Summary
The 28th Shanghai International Film Festival (SIFF) opened on June 12 with the launch of a new Technology Creation and Fabrication Unit, signaling a major push to integrate AI and advanced technology into film production. The event, held in Shanghai's Songjiang district, featured senior officials including Fang Shizhong of the Shanghai Film Bureau, who framed the initiative as a new phase in Shanghai's drive to merge filmmaking with cutting-edge tech. The festival also highlighted AI platforms and cross-regional film industry deals as part of the broader Shanghai High-Tech Films and Televisions City initiative.
Key quotes
· 1 pulledFang Shizhong, executive vice minister of the Publicity Department of the CPC Shanghai Municipal Committee and director of the Shanghai Film Bureau, framed the event as a new phase in Shanghai's drive to merge film production with advanced technology.
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