The Side Hustle Sports Bar Opening in St Paul's With 5,000 Free Pints
The kind of bagel you'd toss to the pigeons.
Summary
A new sports bar called The Side Hustle is opening in St Paul's, London on 5 June, timed to coincide with major summer sporting events. The venue features neon signs, brick/timber/steel finishes, big screens for matches, and a menu of loaded fries, wings, and burgers. To celebrate the launch, 5,000 branded tennis balls will be given away, each redeemable for a free pint of Coors between 5-16 June. The opening day also includes two choir performances outside St Paul's Cathedral.
Key quotes
· 3 pulledThe Side Hustle opens in St Paul's on 5 June, timed with major summer sports including the World Cup, Wimbledon, horse racing, cycling, cricket, rugby league, and Formula 1.
Launch day includes two 45-minute choir sets outside St Paul's Cathedral and 5,000 branded tennis balls redeemable for a free pint of Coors between 5 and 16 June.
Big screens will show matches, while limited edition merch drops align with key fixtures.
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