Persuasive Patterns Card Deck (4th Generation): Practical Product Psychology Tools for Teams
By
Bram Kanstein (@bramk)
7mo ago· 2 min readenProduct
65/100
Toasty
Bagelometer↗
Not artisan, but a perfectly fine bagel. Hits the spot.
Score65Typepress releaseSentimentpositive
Summary
The article announces the fourth-generation Persuasive Patterns card decks, which are practical tools designed to help product teams apply psychology principles to improve conversions, decision-making, habits, and user engagement. The decks contain 120 proven tactics presented in bite-size formats, persuasive recipes combining effective patterns, and step-by-step workshop exercises for team implementation.
Key quotes
· 5 pulledOur aim is to turn product psychology into practical tools teams can use every day.
Built over multiple iterations with research, testing, and client work, they've helped our team and clients decide faster with clearer rationale.
Across the two decks you'll find bite-size tactics in a quick-reference format, persuasive recipes (patterns that work well together), plus step-by-step workshop exercises for applying them with your team.
120 proven tactics driven by psychology, presented in a bite-size format for quick reference and brainstorming.
Use psychology to increase motivation and grow your business.
120 proven tactics driven by psychology, presented in a bite-size format for quick reference and brainstorming. Includes step-by-step guides to apply with your team. Use psychology to increase motivation and grow your business.

