Nieuwe Instituut Launches "Farm-to-Closet" Fashion Pop-up at Paris Design Week
By
Rima Sabina Aouf
A baker's-dozen of insight crammed into one ring.
Summary
The Netherlands' Nieuwe Instituut has launched New Store 4.0 at Paris Design Week, featuring a pop-up shop that demonstrates a "farm-to-closet" fashion model. The initiative focuses on small-scale regenerative fashion production using local wool, where consumers can participate in both the production and recycling processes of clothing items. This represents the fourth iteration in their New Store series exploring sustainable fashion alternatives.
Key quotes
· 4 pulledThe Netherlands' Nieuwe Instituut has opened the fourth in its series of New Store pop-up shops
this time inviting consumers to participate in the production and recycling of a clothing item made from local wool
designed to trial a small-scale production model for regenerative fashion
with sheep farming, wool processing, d
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