MoviePass Partners with Independent Cinema Alliance to Offer Subscriptions to 5,000 Screens
By
Brent Lang
Crusty in the right places. Worth the chew.
Summary
MoviePass has formed a strategic partnership with the Independent Cinema Alliance (ICA) to provide integrated subscription services to its network of approximately 180 member companies and nearly 5,000 independently operated screens across the U.S. and Canada. MoviePass Founder Stacy Spikes noted that the ICA coalition represents the third largest domestic exhibition group behind AMC and Regal, with member theaters generating over $1 billion in annual box office revenue.
Key quotes
· 2 pulledThe ICA's coalition makes it the third largest domestic exhibition group, just behind AMC and Regal and ahead of Cinemark.
The theaters generate more than $1 billion in box office revenue annually.
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