UK Competition Watchdog Orders Google to Disclose Search Ranking Methods and Enable Data Portability
By
Barry Schwartz
Plain bagel done well. Pleasantly substantive.
Summary
The UK's Competition and Markets Authority (CMA) has ordered Google to increase transparency around how it ranks search results and to enable users to port their data to third-party search services. The article notes skepticism about whether Google will fully disclose its proprietary search ranking algorithms, and highlights that this is not the first time regulators have made such demands of the tech giant.
Key quotes
· 2 pulledThe Competition and Markets Authority in the UK has told Google it must be transparent on how it ranks search results in Google and it must enable users to port its data to other third-party search services.
I can't imagine Google will ever share its full secret sauce on how it ranks its search results, and it is not the first time some political body has asked Google to do so.
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