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CherryTree Computers' Decision to Stop Paying for BBB Accreditation

By

LorenDB

10mo ago· 2 min readenNews

Summary

CherryTree Computers has decided to stop paying for accreditation from the Better Business Bureau (BBB) and explains that accreditation is purchased, not earned. This decision may raise questions among customers.

Key quotes

· 3 pulled
For years, people have been told to look for BBB accredited businesses, and that it somehow reflects whether a business is on the up and up.
You do not EARN an accreditation- you buy it.
A few months ago, an extremely negative complaint and review surfaced, prompting us to reevaluate our relationship with the BBB.
Snippet from the RSS feed
CherryTree Computers has made the conscious choice not to continue paying for accreditation from the Better Business Bureau (BBB). We realize that this may raise questions among our customers, and we want to explain why we made this decision.

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