Cloudflare data shows AI bot traffic surpasses human traffic online for the first time
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Summary
Cloudflare's latest data reveals that bot traffic has surpassed human traffic online, with a 57.5% to 42.5% split. Unlike traditional search engine crawlers, these are AI agents performing tasks like price checking, flight comparisons, web scraping for AI model training, and acting as personal assistants for shopping and customer service. Cloudflare's CEO notes this milestone arrived earlier than expected — the company had predicted agentic traffic wouldn't eclipse human traffic until next year.
Key quotes
· 2 pulledBots have now passed human traffic online
agentic traffic wasn't expected to eclipse real people until next year
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