Acer Swift Air 14 Launches at $699 as Windows PC Industry Responds to Apple's $599 MacBook Neo
By
Joe Rossignol
An everything bagel for the brain. Substantive, layered, well-seasoned.
Summary
Apple's release of the MacBook Neo, its most affordable MacBook starting at $599, has shocked the Windows PC industry. In response, Acer has introduced the Swift Air 14 laptop starting at $699. The article compares pricing and configurations between the two devices, noting that the MacBook Neo reaches $699 when configured with 512GB storage and Touch ID. The Windows PC industry is now working on competitive responses to Apple's aggressive pricing.
Key quotes
· 3 pulledAn ASUS executive admitted that the laptop came as a 'shock' to the Windows PC industry
Acer today introduced a Swift Air 14 laptop, with U.S. pricing starting at $699
the MacBook Neo starts at $599 with a 256GB SSD and 8GB of RAM, or at $499 for college students and educational staff
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