Whistleblowers: Meta and TikTok Allowed Harmful Content After Research Showed Outrage Drives Engagement
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Summary
Whistleblowers reveal that social media companies Meta and TikTok knowingly allowed more harmful content on their platforms after internal research showed that outrage-driven content increased user engagement. More than a dozen insiders described how the companies prioritized growth over safety, permitting content related to violence, sexual blackmail, and terrorism to circulate despite knowing the risks. The revelations expose an 'algorithm arms race' where platforms optimized for engagement at the expense of user safety.
Key quotes
· 4 pulledSocial media giants made decisions which allowed more harmful content on people's feeds, after internal research into their algorithms showed how outrage fuelled engagement
More than a dozen whistleblowers and insiders have laid bare how the companies took risks with safety on issues including violence, sexual blackmail and terrorism as they battled for users'
Whistleblowers have given an inside view of the algorithm arms race which followed TikTok's explosive growth
Companies allowed more harmful content on user's feeds, knowing their algorithms ran on outrage, BBC hears
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