Kapwing report: 59% of videos on new TikTok accounts are AI-generated slop, triple YouTube's rate
By
Manisha Priyadarshini
A baker's-dozen of insight crammed into one ring.
Summary
A new report from Kapwing found that 59% of videos shown to a brand-new TikTok account are AI-generated "slop" content, roughly three times the rate found on YouTube. The study created fresh accounts on both platforms and manually reviewed the first 500 videos served, revealing TikTok's significantly higher prevalence of low-quality AI-generated content, particularly in kids' content categories.
Key quotes
· 3 pulledA new report from Kapwing found that 59% of videos served to a brand-new TikTok account are AI slop.
That is roughly three times the rate Kapwing found when it ran the same test on YouTube.
Kids content has the highest AI slop rate on TikTok.
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