FIFA's Peace Prize to Trump: A Case Study in Sportswashing
By
Patrick Redford
Crackling crust, pillowy middle. The kind of bagel that earns a second cup of coffee.
Summary
The article critically examines the concept of "sportswashing" through the lens of FIFA President Gianni Infantino awarding Donald Trump the inaugural FIFA Peace Prize in December 2025. The author dismisses the award as a cynical bribe rather than a genuine recognition of peace efforts, and focuses on the physical trophy itself—a miniature replica of a bronze sculpture at the UN called "Thoughts and Desires." The piece uses this event to explore broader themes of how sports organizations like FIFA use awards and ceremonies to whitewash reputations and engage in political theater.
Key quotes
· 3 pulledOn Dec. 5, 2025, FIFA President Gianni Infantino presented Donald Trump with the inaugural FIFA Peace Prize, nominally for Trump's 'tireless efforts to bring people together in a spirit of peace.'
I found myself less interested in the cynicism of placating Trump with the sort of bribe one would bestow upon a recalcitrant 10-year-old—nobody considers FIFA the imprimatur of global peace—and more interested in the physical award itself.
The FIFA statue is a miniature of a hulking bronze sculpture on display at the UN entitled 'Thoughts and Desires.' It offers a hackneyed and vacuous statement of c
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