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OpenAI Strengthens Deepfake Protections After Bryan Cranston and SAG-AFTRA Raise Concerns

By

Elissa Welle

7mo ago· 2 min readenNews

Summary

OpenAI has responded to concerns from actor Bryan Cranston and SAG-AFTRA about unauthorized deepfake videos created using Sora 2, where Cranston appeared in AI-generated content without his permission, including a video showing him taking a selfie with Michael Jackson. In a joint statement, OpenAI expressed regret for these "unintentional generations" and committed to strengthening guardrails around its opt-in policy for likeness and voice usage.

Key quotes

· 3 pulled
OpenAI "expressed regret for these unintentional generations"
the company has "strengthened guardrails" around its opt-in policy for likeness and voice
after videos of him appeared on Sora — one even showed him taking a selfie with Michael Jackson
Snippet from the RSS feed
Bryan Cranston discovered people were able to include him without his permission in videos generated by Sora 2. Now a joint statement with OpenAI and SAG-AFTRA says it’s “strengthening guardrails.”

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