LTA Commits to Equal Prize Money at Queen's and Eastbourne by 2029
Soft in all the wrong places. Take with a strong tea.
Summary
The LTA pledges to introduce equal prize money at Queen's and Eastbourne by 2029. Ticket sales for the men's event at Queen's have already sold out, while the women's tournament has sold just over 80% of tickets. The lower ticket prices for the WTA week may impact revenue compared to the men's event. The LTA states that money spent on prize money affects grassroots tennis development in the UK, with a total loss of £4m in the summer events last year.
Key quotes
· 3 pulledThe ATP event at Queen's has already sold out, while just over 80% of the tickets have so far been bought for the women's tournament.
Money spent on prize money cannot also be spent on developing grassroots tennis in the UK, and the LTA says the summer events lost a total of £4m last year.
The LTA's promise to introduce equal
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