Lego Unveils Smart Play System with Sensor-Enabled Bricks at CES
By
Ellen Eberhardt
If you only eat one bagel today, this is the bagel.
Summary
Lego has unveiled its Smart Play system at CES, featuring standard-sized Lego bricks, tags, and minifigurines with built-in sensors and tiny speakers. The system uses 'invisible' technologies integrated within the bricks to create responsive, interactive play experiences. The technology allows bricks to detect motion, orientation, and proximity, enabling new types of interactive storytelling and educational play. The system represents Lego's move into smart, connected toys that blend physical building with digital interactivity.
Key quotes
· 4 pulledToy manufacturer Lego has released its Smart Play system, which includes Lego bricks, tags and minifigurines with built-in sensors and a tiny speaker at this year's Consumer Electronics Show in Las Vegas.
According to Lego, the Smart Play system is powered by 'invisible' technologies that are integrated within a standard-sized Lego brick, a small square-shaped 'tag'
The Smart Play system is powered by 'invisible' technologies that are integrated within a standard-sized Lego brick
Lego bricks, tags and minifigurines with built-in sensors and a tiny speaker
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