South Korea faces confidence crisis ahead of World Cup as fans demand more than just qualification
By
James Griffiths
An everything bagel for the brain. Substantive, layered, well-seasoned.
Summary
South Korean football fans are experiencing a crisis of confidence ahead of the 2026 World Cup, following poor warm-up performances and controversy surrounding coach Hong Myung-bo. The article explores the growing sentiment that simply qualifying for the World Cup is no longer sufficient for a nation that has higher expectations. It contrasts the gloom around the national team with the hope still found in domestic K-League clubs like Jeju SK FC, and examines the cultural and competitive pressures facing Korean football on the global stage.
Key quotes
· 3 pulledThere's definitely an air of gloom around the national team that's been there
Just getting to the World Cup is no longer enough for South Korea
The home fans, a sea of orange seated beneath a giant screen at the northern end of the stadium, groaned as the second goal went in
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