Ritual Zine Launches in LA Theaters with Patton Oswalt, Edgar Wright Contributions
By
William Earl
FeedBagel synthesis
· 2 sourcesA new independent print zine called Ritual has launched in Los Angeles, founded by publicist Greg Longstreet through his firm Empirical. Available at select LA theaters, the publication features contributions from Edgar Wright and Patton Oswalt, with Wright providing end-credit playlists and Oswalt contributing "Seen It, Now Read It" essays, according to Deadline. Variety reported that Ritual is designed as a physical alternative to digital media, offering evergreen film writing with QR codes to bridge the print and digital experience.
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Summary
Greg Longstreet, through his L.A.-based PR firm Empirical, has launched Ritual, a new independent print zine celebrating movie theater culture. The publication is available at select Los Angeles theaters and features contributions from notable figures including Patton Oswalt and Edgar Wright. Designed as a physical alternative to digital media consumption, Ritual offers evergreen film writing with a beginning, middle, and end, and includes QR codes throughout to bridge the print and digital experience.
Key quotes
· 3 pulledCreated as both a celebration of movies and a brief break from endless scrolling, Ritual is devoted to passionate, evergreen film writing.
Existing alongside digital media and online film culture, the zine offers readers a physical editorial experience with a beginning, middle, and end.
QR codes featured throughout the publication...
