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Tom Steyer's record-breaking $195 million ad campaign in California governor's race

By

MICHAEL R. BLOOD AP political writer

4d ago· 5 min readenNews

Summary

Billionaire Democrat Tom Steyer is running the most expensive political advertising campaign in the U.S. this year in his bid to become California's governor, having spent or booked over $195 million on broadcast TV, cable, and radio ads. The former hedge fund manager turned liberal activist and one-time presidential candidate faces criticism that he is trying to buy the governor's office with his record-breaking ad spending.

Key quotes

· 3 pulled
Win or lose, billionaire Democrat Tom Steyer will leave a mark in the history books in his bid to become California's next governor — he's running the most expensive political advertising campaign in the country this year.
Steyer — a former hedge fund manager turned liberal activist — has spent or booked more than $195 million in ads for broadcast TV, cable and radio with the tally still growing, according to data compiled by advertising tracker AdImpact.
His torrent of ads have opened the one-time presidential candidate to criticism that he is trying to buy the governor's chair.
Snippet from the RSS feed
Win or lose, billionaire Democrat Tom Steyer will leave a mark in the history books in his bid to become California’s next governor

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