Arsenal's Strategy for Growing WSL Crowds Revealed
Not artisan, but a perfectly fine bagel. Hits the spot.
Summary
Arsenal's success in growing their WSL crowds is attributed to adopting horse racing techniques and the impact of England captain Leah Williamson's rallying call.
Key quotes
· 2 pulledThe legacy of this tournament is a change in society. We have brought people together, brought people to games. We want people at WSL games.
The club had already planned to trial games at the Emirates Stadium and eight weeks after that final at Wembley they hosted Tottenham, setting a new record.
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