A24's $10 Million Horror Film 'Backrooms' Becomes Studio's Highest-Grossing Movie Ever at $213 Million
By
Brian Welk
Kettled twice. Extra chewy, extra trustworthy.
Summary
A24, the boutique studio known for tasteful and subversive films, has shifted strategy by raising equity investment to pursue bigger-budget commercial films. While projects like Alex Garland's "Civil War" and "Marty Supreme" with star-studded casts represent this new direction, it's a $10 million horror film from 20-year-old YouTube creator Kane Parsons — "Backrooms" — that has become A24's highest-grossing movie ever, reaching $213 million worldwide in its second week.
Key quotes
· 3 pulledAt the time, it looked like Alex Garland's 'Civil War' would be the face of the new A24, the one that didn't pursue potential sale offers and instead raised a big equity investment to make films that were more commercial while still adhering to the distributor's mark of taste, subversiveness, and quality.
The boutique studio pursued even grander budgets with 'Marty Supreme' and stacked casts with big stars, but it's a $10 million horror movie from a 20-year-old YouTube creator that is now heralding A24's next phase.
'Backrooms,' Kane Parsons' breakout indie horror smash, in its second week in theaters reached $213 million worldwide and is A24's highest-grossing movie ever.
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