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Omorovicza: A Luxury Skin-Care Brand Rooted in Budapest's Geology

Omorovicza: A Luxury Skin-Care Brand Rooted in Budapest's Geology

What's Behind the Return of Matte Lips?

What's Behind the Return of Matte Lips?

E.l.f. Beauty Acquires Hailey Bieber's Rhode in a $1 Billion Deal

E.l.f. Beauty Acquires Hailey Bieber's Rhode in a $1 Billion Deal

Perseve Hair: A 'Salon-Inspired' Korean Hair-Care Brand Priced Under $12

Perseve Hair: A 'Salon-Inspired' Korean Hair-Care Brand Priced Under $12

How Creative Can Beauty Employees Be in an AI Era?

How Creative Can Beauty Employees Be in an AI Era?

Experts Share Their Tariff Advice for Indie Beauty Brands

Experts Share Their Tariff Advice for Indie Beauty Brands

T3 Micro: A Prestige Hair Tools Brand Emphasizing High-Performance, Healthy Styling

T3 Micro: A Prestige Hair Tools Brand Emphasizing High-Performance, Healthy Styling

Joanna Czech: A Luxury Skin-Care Brand Founded by a Celebrity Esthetician

Joanna Czech: A Luxury Skin-Care Brand Founded by a Celebrity Esthetician

Maelove: A 'Science-Backed' Skin-Care Brand Founded by a Former Attorney

Maelove: A 'Science-Backed' Skin-Care Brand Founded by a Former Attorney

Trademark Beauty: A Sibling-Founded Hair Tools Brand With Under-$100 Stylers

Trademark Beauty: A Sibling-Founded Hair Tools Brand With Under-$100 Stylers

The Root Project: A Hair-Care Brand Offering a Simplistic Scalp Routine

The Root Project: A Hair-Care Brand Offering a Simplistic Scalp Routine

Crown Affair and Éliou Partnered to Make the Beachy Accessories I Need This Summer

Crown Affair and Éliou Partnered to Make the Beachy Accessories I Need This Summer

Reverie: A Stylist-Founded Hair-Care Brand Offering 'Clean' and 'Sustainable' Products

Reverie: A Stylist-Founded Hair-Care Brand Offering 'Clean' and 'Sustainable' Products

Which Beauty Brands Are Capturing Gen Z's Attention in 2025?

Which Beauty Brands Are Capturing Gen Z's Attention in 2025?

Skin by Brownlee & Co.: An Esthetician-Led Skin-Care Brand

Skin by Brownlee & Co.: An Esthetician-Led Skin-Care Brand

Ayo Edebiri's 2025 Met Gala Hair Nods to Her Nigerian Culture

Ayo Edebiri's 2025 Met Gala Hair Nods to Her Nigerian Culture

'Black Hair Reimagined' Turned Hair Into High Art — and Honored Its Legacy

'Black Hair Reimagined' Turned Hair Into High Art — and Honored Its Legacy

Dedcool: A Fragrance Brand Made for the 21st Century

Dedcool: A Fragrance Brand Made for the 21st Century

Meet The Inkey List Co-Founders Colette Laxton and Mark Curry Live on The Fashionista Network

Meet The Inkey List Co-Founders Colette Laxton and Mark Curry Live on The Fashionista Network

More Beauty Brands Are Investing in Third-Party Certifications — Is it Worth it?

More Beauty Brands Are Investing in Third-Party Certifications — Is it Worth it?